Optimizing Recruitment through Engagement and Innovation
Guest
post by Mahaya Clark, Clinical Research
Coordinator, MCCRC
I attended the annual conference, “Research Participant
Recruitment & Retention: What is Working Across the Nation?” on September 9th
at the John Hopkins School of Nursing. The conference bought together
nationwide and local research professionals, various stakeholders and study
team members focusing on best practices and innovative strategies for research
participant recruitment. Associates from MedStar Health Research Institute
attended along with our colleagues from the Georgetown-Howard Universities
Center for Clinical and Translation Science (GHUCCTS).
We heard from notables such as Ken Getz, founder and
chairman of CISCRP, about building trust, engaging communities and disseminating
results as ways to engage patients in research. We learned about many exciting
and innovative methods for recruitment that are being utilized across the
country including social media, patient portals and deeply rooted
community-engagement strategies. Dr. Sherrie Wallington of the Georgetown
Lombardi Comprehensive Cancer Center discussed ways we can achieve complete
community involvement with our research through Community-Driven Research. She stressed not just simply conducting research
and recruiting from certain communities, but truly engaging, partnering and
getting the community involved and invested in research. Rose Hallam from The
Ohio State University presented on cross promotional strategies for recruitment
and making those avenues work together for the optimum recruitment results.
The day was full of dynamic presenters and lively cross-institutional
dialogue. There were many takeaways that we could bring back to continue to
advance the research done here at MHRI. It was a conference that anyone
involved in clinical research would greatly benefit from. Pictured below are
MHRI associates along with our GHUCCTS colleagues from Georgetown and Howard
Universities.
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